Bernard Gauthier: Politcal websites: Jack Layton must be green with envy
Ryan Anderson
· 2 years ago
I hadn't actually seen them until you pointed them out, but the NDP's use of social media tools is hands down the best of the group. Every political party has a vocal constituency full of influencers. Giving them the raw tools to promote the party's cause and get their word out seems like a no-brainer to me... especially the video widget.
Personally, I think that all candidates need to embrace social media a whole lot more and focus less on filtering their image through the media. Because there's so much focus on distorting the image of a leader by other parties, it's extremely important to be actively creating your own image. If Layton wants to be the political everyman, he could do worse than to tear down the smiling politician photos and rhetoric filled bios, and address his constituents with transparency and authenticity personally through blogs and videos that are linkable, sharable and stimulate conversation.
It's hard to get a politician to take a risk, though. The first time there's an American president who the media deems as "elected by bloggers," every politician in the country will adopt the view.
talktalk1
· 3 months ago
great post
millipo29
· 3 days ago
"This little computer," said the sales clerk, "will do half of your job for you."
Studying the machine, the senior VP said, "Fine, I'll take two."
All Comments
Personally, I think that all candidates need to embrace social media a whole lot more and focus less on filtering their image through the media. Because there's so much focus on distorting the image of a leader by other parties, it's extremely important to be actively creating your own image. If Layton wants to be the political everyman, he could do worse than to tear down the smiling politician photos and rhetoric filled bios, and address his constituents with transparency and authenticity personally through blogs and videos that are linkable, sharable and stimulate conversation.
It's hard to get a politician to take a risk, though. The first time there's an American president who the media deems as "elected by bloggers," every politician in the country will adopt the view.
Studying the machine, the senior VP said, "Fine, I'll take two."
Have a nice day
Uchida
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